Phone order · Seaview Pizza
SO-48013
InvoicedOld price stoppedPhoned in by Lee Pearce and keyed once by Tom on Mon 5 Oct at 09:41, during the 4 minute call. For Tue 6 Oct by next-day pallet. Owner Tom Ridley. Seaview Pizza, takeaway, list prices.
Net, ex VAT
£694.50
£833.40 inc VAT
Margin
35.3%
floor 12% a line
About this order
Keyed at £18.20 from last year’s price sheet. The margin floor stopped it and priced it at the account’s band.
Lines at Seaview Pizza’s own prices
Contract price first, then any promotion, then their band; never under cost plus 12%
| Product | Qty | Price | Source | Margin | Line |
|---|---|---|---|---|---|
Pizza box, white, 12in PZB-12 · 100 boxes · List price | 2 | £27.90 | List price | 35.5% ✓ | £55.80 |
Kraft food tray, Medium KTY-M · 500 trays · List price | 1 | £27.20 | List price | 37.5% ✓ | £27.20 |
Foil container, No.6a FC-6A · 500 containers · List price | 2 | £36.75 | List price | 33.3% ✓ | £73.50 |
Kraft SOS bag, Small SOS-S · 1,000 bags · List price | 3 | £25.60 | List price | 37.5% ✓ | £76.80 |
Tissue napkin 30cm, 1-ply, White NAPT-W · 5,000 napkins · List price | 2 | £29.75 | List price | 41.2% ✓ | £59.50 |
Wooden cutlery, Fork WCT-F · 1,000 pieces · List price | 2 | £28.90 | List price | 39.4% ✓ | £57.80 |
Nitrile gloves, blue, unpowdered, L GLV-NB-L · 10 x 100 gloves · List price | 1 | £41.25 | List price | 33.3% ✓ | £41.25 |
Blue roll, 2-ply centrefeed 150m BR2 · 6 rolls · List price | 3 | £22.10 | List price | 37.6% ✓ | £66.30 |
Heavy-duty degreaser 5L DGR · 2 x 5L · List price | 2 | £22.70 | List price | 37.4% ✓ | £45.40 |
Black refuse sack, Heavy duty SCK-H · 200 sacks · List price | 1 | £27.15 | List price | 35.5% ✓ | £27.15 |
Microwave container with lid, 650ml MWC-650 · 250 sets · List price Carried £18.20, under the £19.10 cost: stopped by the margin floor | 6 | £27.30 was £18.20 | List price | 30.0% ✓ | £163.80 +£54.60 kept |
Net, ex VAT£694.50
VAT at 20%£138.90
Total£833.40
Margin 35.3% on the order; every line clears the 12% floor.
Checked as it landed
price, stock and credit, before anyone touched it£price
Old price stopped
One line carried a price under the margin floor and was priced at the account’s rate instead. 11 at list price.
▦stock
Stock kept
Every line was available and kept for this order as it was keyed.
✓credit
Within the limit
Passed when it landed: inside the £4,500 limit.
As it arrived
Keyed once by the order desk during the call; priced and checked as each line is typedIncoming call5 Oct 09:41
Lee Pearce, 01632 960429answered by Tom Ridley
4 minute call. Keyed once while Lee was on the line; each line priced and checked for stock as it was typed.
- 2Pizza box, white, 12in
- 1Kraft food tray, Medium
- 2Foil container, No.6a
- 3Kraft SOS bag, Small
- 2Tissue napkin 30cm, 1-ply, White
- 2Wooden cutlery, Fork
- 1Nitrile gloves, blue, unpowdered, L
- 3Blue roll, 2-ply centrefeed 150m
- 2Heavy-duty degreaser 5L
- 1Black refuse sack, Heavy duty
- 6Microwave container with lid, 650ml
How it was keyed
- 2 x Pizza box, white, 12in2 x PZB-12
- 1 x Kraft food tray, Medium1 x KTY-M
- 2 x Foil container, No.6a2 x FC-6A
- 3 x Kraft SOS bag, Small3 x SOS-S
- 2 x Tissue napkin 30cm, 1-ply, White2 x NAPT-W
- 2 x Wooden cutlery, Fork2 x WCT-F
- 1 x Nitrile gloves, blue, unpowdered, L1 x GLV-NB-L
- 3 x Blue roll, 2-ply centrefeed 150m3 x BR2
- 2 x Heavy-duty degreaser 5L2 x DGR
- 1 x Black refuse sack, Heavy duty1 x SCK-H
- 6 x Microwave container with lid, 650ml6 x MWC-650
Keyed once while Lee was on the line; nothing typed twice.
Delivery
PAL
Pallet carrier
Next-day pallet network
DeliveryTue 6 Oct
AddressLincoln LN1
Pallet1 of 3
Signed forL. Pearce at 09:18, photo taken
Collected at 16:30 the working day before; the carrier sends the signature back automatically.
Invoice
Invoicing →INV-34978in Xeronot due yet
Dated6 Oct 2026
Due20 Oct 2026 (14 days)
Total£833.40
Posted to Xero at 18:00 on 6 Oct from the delivered quantities. Nothing re-typed; Xero stays the ledger.
Customer
SPSeaview Pizza
C-1048 · Takeaway · Lincoln · since 2012
PricesList
Terms14 days
Credit£1,225 of £4,500
Orders byPhone
Short stockswap to the agreed alternative
RepNadia Webb
Other orders from Seaview Pizza
SO-48194
Fri 9 Oct · Seaview Pizza
£325.95
Invoiced
SO-47733
25 Sep · Seaview Pizza
£584.00
Invoiced
Timeline
Lee phoned the order in; Tom keyed it once (4 min call)
Tom · 5 Oct 09:41
Priced at Seaview Pizza’s own rates: 11 list
Auto · 5 Oct 09:41
Margin floor stopped Microwave container with lid, 650ml at £18.20 (cost £19.10, floor £21.71); priced at £27.30, £54.60 kept
Auto · 5 Oct 09:41
Stock checked: every line available and kept for this order
Auto · 5 Oct 09:41
Credit checked: within the £4,500 limit
Auto · 5 Oct 09:41
Booked on a next-day pallet for Tue 6 Oct
Auto · 5 Oct 09:41
Picked by Jade, checked by Dean
Warehouse · 5 Oct 15:20
Collected by the pallet carrier
Carrier · 5 Oct 16:30
Delivered, signed for by L. Pearce. Photo on the driver’s phone
Carrier · 6 Oct 09:18
Invoice INV-34978 posted to Xero from the delivered quantities. Nothing re-typed
Auto · 6 Oct 18:00